Millennials, identified as those born in the 1980s and 1990s, are something of a new breed. Each generation tends to learn toward different values, and knowing your market can provide insight. Baby boomers, for example, may need some training on technology in the workplace, or they may want access to overtime pay to put in hours during evenings and weekends. However, millennials generally may have different lifestyle choices and career needs, whereas working a variety of hours provides with with flexibility, and not an annoyance. Read on to learn how to get attention from the millennial generation and create a niche for their talents on your team.
Why you Need Millennials on your Staff
Millennials tend to have terrific qualities that you need on your side. They’re often tech-savvy, adaptable, and have an interest in advancement and educational opportunities. This generation is eager to learn more and will likely jump at the chance to take on a new project or incorporate new methods into their work routine. Millennials appreciate a work-life balance, so they’re less prone to burnout. Additionally, millennials appreciate feedback and benefit from one-on-one meetings: They’ll flourish with advice or constructive criticism.
How to Attract Millennial Talent
One great way to reach out to millennial talent when you’re looking to hire is through social media. One of the golden rules of marketing and attaining an audience is to meet them where they are. If you’re posting a help-wanted ad in the paper, you’re minimizing your chances that you’re going to capture the attention of those that are in their early twenties to late thirties. Tap into the most modern resources at your disposal, like Twitter, Facebook, and Instagram. Also consider where millennials look for jobs: Often the most well-known sites like Indeed or Monster, or at networking events where they can make connections in person.
Methods to Retain Millennial Employees
Some managers find it challenging to adapt to this younger workforce because of a lack of common ground. If you are struggling with meeting the needs of your millennial staff members, consider that they might want some extra time off to re-evaluate a project; or they may benefit from telecommuting. If you’re sensing a staff member is feeling stuck, give them a creative project to focus their energies on. Research a workshop or training that may spark inspiration.
Additionally, note that not all people have the same desires, so make your leadership decisions based on the individual, not on what you think a millennial wants. Acting on generalizations is a big mistake, so tap into your empathetic side. Ask your people what they want from the organization, rather than making assumptions.
To learn more about how to attract and retain talent, check out Job Store Staffing. Our website is full of leadership tips, staffing resources, and qualified candidates for your team. If you’re interested in management advice or expanding your staff, contact us today.