If you’re like most job seekers, you follow a set routine when looking for a new job.  You network and check online job postings.  When you locate a job that you are interested in, you write a targeted cover letter and enclose it with your résumé.  You then research the company and practice for the interview.

The problem is that tens of thousands of other job seekers are doing the exact same thing.  In order to succeed, you need to stand out from this crowd.  One tool that you can use to accomplish this is chunking.

Definition of chunking

Chunking determines what people remember about you.  The concept is based on the fact that human brain has a small, finite limit to what it can juggle in working memory at one time.

Chunking (more commonly known as the Rule of 3) represents the way that the human brain organizes material into shorter, more meaningful groups to make it easier to remember.  In other words, it represents the most meaningful amount of data that our short-term memories can hold.

Chunking occurs every day.  It helps us understand, comprehend and remember key information.  Teachers actively incorporate chunking into their lesson plans to help student learn.  This blog is incorporating chunking right now through the use of sentences, bulleted lists and paragraphs.

Research has shown that the ideal size for a “chunk” of letters and numbers is 3 (hence the phrase “Rule of 3”).  A close second is a group of 4 letters or numbers.  The best example of this concept is a phone number, which is hyphenated into two groups of 3 and 4 numbers.

Chunking in the job search

Understanding the concept of chunking and the Rule of 3 can help you in your job search.  By applying these concepts you can help potential employers remember you.  So present your information to them in groups of three.  As you…

  • … create targeted résumés and cover letters, list your accomplishments and job duties in groups of 3.
  • … refine your elevator pitch, focus on three key skill sets
  • …prepare for your next interview, pick 3 examples, 3 keys points and/or 3 ideas that best illustrate your message.

Chunking will help you be unforgettable to employers.  It will provide them with your memorable skills and accomplishments. By simplifying your cover letter and resume, you will be easier to remember for the recruiter. Easy right?

Are you currently looking for a new position?  We want to help.  Renowned for our expertise and experience in our local markets, we can give you the information you need to stand out from the crowd.  Send your résumé in today.  We look forward to hearing from you.


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